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BEIRUT: When the 18-month-old arts organization
Arte East selected the date for its first annual silent auction -
a benefit sale featuring donated works by over 40 artists from the
Middle East and its various diaspora communities - it had no idea
it would end up going head to head with such heavyweight auction houses
as Sotheby's, Christie's, and Phillips, de Pury & Co.
But Arte East's event, held at the New Space in Chelsea on Nov. 9,
fell smack in the middle of auction week in New York, when the city's
most powerful art-selling firms hold blockbuster sales of contemporary
art.
Arte East couldn't possibly offer lots to compete with the Warhols
and Rothkos on the block elsewhere. Nor could it hope to reap such
revenues as the $93 million made at Sotheby's or the $92 million made
at Christie's. But Arte East nonetheless managed to gather a hearty
crowd of about 200 people, including a number of prominent collectors
and gallery owners. And by the end of the night, 25 pieces sold for
over $26,000. All of this, as executive director Livia Alexander suggests,
constitutes a real "vote of confidence" for a young group
undertaking the formidable task of promoting the visibility of contemporary
Middle Eastern art and culture in the United States.
Arte East was established as a New York-based non-profit in March
2003. A group of filmmakers, artists, and educators came together
to build an organization capable of supporting cultural initiatives
in New York, with the potential to travel elsewhere in the country.
The point is to expose a wider audience to the work of artists and
filmmakers from the Middle East. Unlike other such organizations focusing
more intently on national or ethnic productions, Arte East emphasizes
the broadness and heterogeneity of the region. "We
had a lot of debates before starting out," says Alexander, in
reference to the opposing impulses to particularize or generalize,
"and we decided that it's a catch-22 either way. We didn't want
to do just Arab or just Arab-Iranian. There are so many ethnicities
in the region, and what we're trying to do is turn that on its head.
We cannot talk about one homogeneous region. I think, especially in
this country, because people have such an oversimplified notion, [Arte
East] addresses that particular need and this particular time. ...
A lot of communities have programming that caters back to those communities,
but we wanted to create a dialogue."
In September 2003, Arte East staged the first of its a twice yearly
film festivals called "Cinema East," held in collaboration
with New York University's Department of Middle East Studies. In October
2004, the organization mounted its first visual art exhibition, "Near,"
at New York's Elga Wimmer Gallery. On Jan. 5, Arte East plans to launch
a virtual gallery online.
The auction, then, marked both an opportunity to expose a wide range
of artists, and a necessary event in the organization's evolution.
All the artworks were donated either by the artists in question or
by the galleries that represent them, and all the proceeds were funneled
back into Arte East's programming. "We have a film program
that's established at this point," explains Alexander. "We
just had an art exhibition. We did the fundraiser to be able to develop
our programming further. In order to be able to develop a strong,
sustainable organization, we have to develop slowly.
"We've only been around for a year and a half. We're building
our fund-raising profile. In ten years," Alexander adds with
an inshallah, "maybe we'll be like the Institut du Monde Arabe.
But you have to remember, there's no government funding here for
such projects. Here, we have to fend for ourselves."
Among the 44 artists who contributed works to the auction were such
well-known talents as Shirin Neshat, Abbas Kiarostami, and
Mona Hatoum. The starting bids were set according to remarkably
affordable rates, starting at $300 (for Lebanese-Canadian painter
Marwan Sahmarani's "Before Plastic Surgery,"
a composition in oil stick on paper that was much more political
than the Francis Bacon-inspired nudes he exhibited in Beirut this
past spring) and capping off at $2,400 (for Lebanese-American painter
Nabil Nahas's diminutive, star-fish embedded golden
acrylic canvas called "Drifting East," a new work from
2004).
In between, the auction gave bidders the chance to pick up such
works as a bromide silver print of the pyramids at Giza from photographer
Fouad Elkoury's "Suite Egyptienne"; a
sculpture of a dancer made from aluminum, plaster, and resin by
the multi-talented writer Mai Ghoussoub; a striking
C-print of Beirut circa 1992 by similarly media-savvy filmmaker
Jayce Salloum; or an archival inkjet print called
"I was overcome with a momentary panic at the thought that
they were right" from Walid Raad and the Atlas
Group's sprawling visual performance project, "My Neck is Thinner
than a Hair."
There were also a number of works being offered by lesser known
artists, giving the benefit sale a sense of real discovery. Photographer
Ahlam Shibli, who is currently pursuing an MFA
at Tel Aviv University, donated a color-rich photograph entitled
"Bread." Assia Lakhlif, a 20-year-old
student at Cooper Union in New York who was born in Morocco, contributed
a moving, abstracted photograph called "Bahlam Beek (Dreaming
of You)."
What was so striking about the works being sold by Arte East was
not only the aesthetic range but also the geographic distance on
view. "One of the important things for us was to bring artwork
from the Middle East and Europe," says Alexander, "not
just from the States."
So how did Arte East assemble such broad selections? "We did
a lot of research," Alexander explains, stressing every word.
"It was a major production."
Everyone involved at Arte East, all of whom work on a volunteer
basis, drew from their personal networks and professional contact
bases. The results were an intriguing mix, including an Iraqi artist
dividing her time between Sweden and Denmark (photographer Maha
Mustafa) and a New Yorker born to an Afghan father and
Lebanese mother (multimedia artist Mariam Ghani).
"We raised a nice sum," Alexander says by way of conclusion.
Although $26,000 may not sound like much when compared to New York's
more venerable auction houses, "it's fantastic" for a
New York-based non-profit. It guarantees Arte East's existence for
the near future, and in terms of encouragement, the response is
unquantifiable.
Arte East's first online exhibition begins on Jan. 5, 2005. For
more information, check out www.arteeast.org.
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